If you’re reading this blog then you probably already know about the impressive educational powers of whiteboard animations and want to know how you can harness this potential yourself. Well you’ve come to the right place.
Below, I’ll provide some key steps towards producing a whiteboard video of your own that raises awareness or explains a concept, process or idea.
1: Decide on the Lesson or Focus of your Video
Once you have a general idea of your objectives and what you want to communicate with your whiteboard video, you should fine-tune this to come up with a clear idea.
If you plan to create your whiteboard educational video in collaboration with a professional animation studio, then you can communicate this idea to the studio.
A specialist animation team, such as Spiel whiteboards, can engage in detailed discussions with you and help you to decide on the best course of action to communicate your message concisely and achieve desired results.
When teaching new concepts, it is important to do so as clearly and efficiently as possible, so this first stage should not be rushed.
At this primary stage, you may need to make decisions such as the desired length of your video, and whether you will make just one educational video, or a series.
2: Decide on a Style
Through perusing animated videos and engaging in discussions with experts, you can form a vision for your animation and its style. When doing so, it is important to continually refer back to the same questions: will this appeal to the target audience? And is this sharing the desired information effectively and efficiently?
You will want to find the ideal animation technique and image for your market, as well as the best teaching style for the material being taught. Professional scriptwriters and storyboard creators can then build on this.
You may decide whether you want to include video scribing, split screens, an animated agent and so on.
Through frequent communication with your selected animation team, you can be sure to remain on track towards producing the most effective video for your objectives.
3: Finalise a Storyboard
Once you have clarified your objectives and desired style, a selection of concise scripts and inspiring storyboards can be prepared by your chosen animation team. You can then choose the best ones to fit with your vision.
With a finalised storyboard and script, you will begin to see your animated video really take shape.
At this stage, illustrations and colour choices will also be developed. It’s important to consider all elements of the video and provide constant feedback to the studio so that minimal changes will be required later in the process.
4: Harmonise Visuals and Audio
Illustrators and producers will work together with voiceover artists and sound effects specialists to bring all elements of your animated explainer video together. The decision between an authoritative or friendly voiceover, as well as chilled or vibrant music, can make a huge impact on the final video.
Keep referring back to your chosen teaching style and focus on keeping all features of the video consistent with that approach.
Once all parts of the video are put together, you may decide to make some small final adjustments until you are completely satisfied with it.
5: Present Your Educational Video
Once you are happy with your whiteboard video, you can display it via your preferred media. Of course, this will depend on your audience. You may show it in team meetings or courses, include in on your website, share it on social media platforms, among many other options.
It can be helpful to ensure that your other educational content, whether online or in courses, harmonises with your video. This can help learners to follow the information and get the most out of the lessons being taught.
With a fully integrated, coordinated and well thought out approach, your educational whiteboard video can achieve top results.